Only Conor McGregor could pull this one off.
The Irishman was late yet again for his pre-fight press conference ahead of his UFC 205 superfight with lightweight champion Eddie Alvarez.
The Notorious might be a notoriously bad time-keeper, but he's always fashionably late.
So when he did finally role up to the New York presser people couldn't believe what he was wearing.
The Dubliner had bought himself a brand spanking new $50,000 Gucci mink coat and some jazzy red pants to boot. The man knows how to make an entrance, that's for sure...
https://twitter.com/btsportufc/status/796812844817874944
Like we said, only McGregor could pull off such eye-popping flamboyance.
Some fans on Twitter applauded him for turning up looking like Huggy Bear off Starsky & Hutch.
https://twitter.com/Ramsey93/status/796817765759930369
https://twitter.com/toribarnes_x/status/796817113965006848
https://twitter.com/AdamMazel/status/796821282205696000
https://twitter.com/brianm1795/status/796820564652552194
https://twitter.com/BMOrzechowski/status/796810957465014272
Others were in awe of his big-balled braggadocio...
https://twitter.com/_Callumwilson/status/796811688209215488
https://twitter.com/BenSmith21197/status/796823919156219904
https://twitter.com/evanwines1/status/796811286503981056
https://twitter.com/MarkGarden_/status/796810875818610688
But other fans - though in awe of his sartorial elegance - couldn't help taking the piss...
https://twitter.com/RCSheppy/status/796818722291712000
https://twitter.com/rossbsmcgill/status/796816595054161920
https://twitter.com/Crunch_Tyme/status/796820864889188352
https://twitter.com/AndreasHale/status/796810913856638976
https://twitter.com/AdamHillLVRJ/status/796810907338862592
https://twitter.com/Alken90/status/796822093769871365
https://twitter.com/BarryWhyte85/status/796819278141984768
https://twitter.com/TheBanks/status/796818346369019904
https://twitter.com/AndreasHale/status/796810254658859009
Obviously he was intent on causing a scene and while Alvarez was still backstage, he swiped his lightweight belt and held it aloft.
It was the second belt snatch of McGregor's career (ask Jose Aldo) as he placed Alvarez's lightweight gold beside his own 145lbs strap.
This affront made Alvarez rush back to the stage and throw a chair in the direction of his McGregor's legs.
McGregor snapped and came close to throwing the same chair right back into the American's face as things got a little heated.
It was pure UFC pantomime gold...
https://twitter.com/DarrMurphy/status/796812580065001472
These boys are going to be ready to kill each other by the time they step out at MSG on Saturday night.
